The story behind RL

Why I Started a Fitness Clothing Brand for Strong Women

After years on a rollercoaster of diets, I hit reset in 2019: for the last time. With the help of personal trainers in a humble warehouse gym, I began to rebuild myself. That’s where I fell in love with the process... the training, the discipline and the strength I didn’t know I had.

In 2020, I became a certified Wellness Coach and applied everything I’d learned. I lost 17kg in total and soon after, I started coaching women who, like me, were ready for real change. That’s when I realised something powerful: We want more than just results - we want to feel strong, confident, and represented.

As a Luso-Angolan woman, I’ve never felt truly seen in the fitness industry. I didn’t see bodies like mine in campaigns. I didn’t see clothing designed for our curves, culture, or energy.
So, I decided to create something that wasn’t just activewear but a movement.

In 2021, I launched Peachy by Christmas, and the transformations were incredible, including my own. I built glutes, grew stronger legs, and lost inches off my waist, all with home workouts.

In 2023, I trained through my entire pregnancy, and in 2024, I gave birth to a healthy, happy baby. That same year, I lost 23kg postpartum, and gained a renewed sense of purpose.

Now in 2025, I’m more motivated than ever to help women take control of their health, feel empowered in their own skin, and build lives they’re proud of. Starting with what they wear. Let's be honest if you look good, you feel good.

This brand was born out of self-love, discipline, and a deep desire to see more women like us, not just included, but celebrated. This is activewear for real bodies, real women, and that real transformation inside and out.

The motto? Follow the plan and not your mood - Let's GO!